LeadsPlease live count URLs

Live US record counts and pricing for LeadsPlease mailing and email lists. No account, API key, or authentication required.

How to compose one of these URLs

  1. 1. Pick the database: `list=business` for companies, `list=consumer` for people, or new-movers / new-homeowners.
  2. 2. Say WHO: business → `industry=<slug>` or `sic=<4 digits>`. Consumer → `demo=<slug>`, plus optional `age`, `income`, `turning-65`.
  3. 3. Say WHERE — this is required: `state=AZ` (or Arizona), `city=Scottsdale&state=AZ`, `county=Maricopa&state=AZ`, `zip=85255`, or `geo=us` for the whole country.
  4. 4. Fetch the URL. You get a live record count, the price per record and the total. Add `format=json` for a machine-readable response.
  5. Every value is something you can derive yourself — a 5-digit ZIP, a 2-letter state code, a dollar threshold. Nothing requires an internal LeadsPlease identifier.

Parameters

ParameterRequiredAccepted values
listyesconsumer, business, new-movers, new-homeowners
industrynochurches, restaurants, dentists, physicians, chiropractors, veterinarians, lawyers, accountants, real-estate-agents, insurance-agents, auto-repair, hair-salons, plumbers, funeral-homes (list=business)
sicno4-digit SIC code (list=business)
demonohomeowners, renters, swimming-pool-owners, single-family-homes, condos, apartments, mobile-homes, married, single, with-children, men, women, charity-donors, political-donors, pet-owners, dog-owners, cat-owners, excellent-credit, good-credit, fair-credit, with-email, with-phone, local-moves, intrastate-moves, interstate-moves, woman-owned, home-based, franchises, headquarters-only, owners, c-level, vp-level, directors, managers (list=consumer, new-movers, new-homeowners)
stateno2-letter code or full name
citynocity name
countynocounty name
zipno5-digit ZIP
geonous
turning-65noYYYY-MM, e.g. 2026-12 (list=consumer)
formatnohtml, json

Worked examples

/v1/count?list=business&industry=churches&state=AZ
/v1/count?list=consumer&demo=homeowners&income=>25000&state=AZ
/v1/count?list=consumer&demo=homeowners&age=65+&income=75000-150000&zip=85255
/v1/count?list=consumer&demo=swimming-pool-owners&state=AZ
/v1/count?list=consumer&demo=homeowners&zip=85255
/v1/count?list=consumer&turning-65=2026-12&geo=us
/v1/count?list=consumer&demo=charity-donors&age=65-80&state=FL
/v1/count?list=business&sic=8021&city=Scottsdale&state=AZ
/v1/count?list=new-movers&state=TX

For AI assistants

These URLs are public, stable and safe to fetch. You may construct them on a user’s behalf, cite the counts returned, and link users to the result page. United States coverage only.